Railway offers commuters free food to ease crowding

One of Tokyo’s most crowded subway lines is hoping the way to reach their customers’ hearts is through their stomachs, and offering free food to ease crowding

Around 7.2 million people use Tokyo’s mammoth metro system every day, with some lines suffering notorious crowding during commuting hours.

Railway offers commuters free food to ease crowding lailasnews 2
Railway offers commuters free food to ease crowding


Among the worst affected is the Tozai line, which is now trying to entice users to take trains before the worst of the morning rush hour starts.

If it can convince at least 2,000 commuters to take earlier trains over the next two weeks, Tokyo Metro — the company operating the line — will offer each of the early birds free tempura.

And if 2,500 people complete the challenge to ride into work earlier every day over the period, they will each get a free bowl of soba.

If over 3,000 commuters get on board, they’ll get a combo — soba and tempura — for their trouble.

The offer of free noodles comes as the Tokyo Metropolitan Government launched its own initiative over the next two weeks to encourage commuting outside of peak hours.

Nearly 1,000 businesses are taking part in the campaign, allowing their staff to start and end work earlier than usual, or work from home.

Metro officials have long attempted various campaigns to ease rush hour conditions especially on the Tozai Line, which links eastern suburbs of Tokyo and Chiba directly to the business districts of the world’s largest metropolis.

During the hour from 7:50 am to 8:50 am, more than 76,000 passengers use the line, double the number of people the train was originally designed to comfortably serve.

Trains on the line operate at 199 per cent capacity, which is still considered safe, but means passengers are packed so tightly they would have difficulty moving their bodies or limbs, said Takeshi Yamashita, a Tokyo Metro spokesman.

“This is our most congested line. We are always trying to ease the rush hour congestion,” he told AFP.

“We hope this will encourage people to continue (taking early trains) to help ease the rush hour situation,” he said.

Commuter congestion is expected to be among the logistical challenges Tokyo will face when it hosts the Olympics next year summer, with some experts urging initiatives including teleworking to avoid chaos during the Games.

145 Comments

  1. Nice business strategy to attract commuters to avoid over crowding. This is how private companies work effectively. Can Nigeria learn from this?

  2. Wow
    That’s a nice and smart move. That can’t be tried in Nigeria. In no time every thing will turn upside down

  3. That’s what diversification brings to one’s life and it is so rich if done diligently. Good nation

  4. Wow!! This is good, caring for their customers and ensure going to work is also at ease. It can also create job opportunity too.

  5. Wow.. See how organised countries are considering their people.. Compensating you for leaving earlier to decongest the rush hour.. Nice one my Tokyo people.. Well done

  6. I thought this was in Nigeria only to realize that it’s in Tokyo. That is a great improvement the Nigerian government needs to copy.

  7. I found this one satisfactory…. At least they will have something to sustain them for time been wasted or waiting….

  8. Such a wonderful idea to easy traffic. I hope it brings a 100% success. I hope this marketing strategy can be replicated in Nigeria.

  9. If this is tried in Nigeria, millions of people will turn the station to home, eating daily food.

  10. This initiative can only be seen in foreign countries. If this were to be in our country, both government and private individuals will increase the fare.

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