Food Shortages and hunger are major problems that have hit several parts of Lagos since the spread of the Corona virus started. Many low-income earners have struggled to feed themselves as the lockdown means they can no longer go out to earn their daily bread. Areas most vulnerable to food shortages include Ajegunle, Ebute Metta, Ilaje, Oworoshoki, Obalende, Agege, among others.
OPPO Mobile swiftly identified this problem and decided to partner with Lagos Food Bank; an NGO which helps fight hunger by crowd-sourcing food for consumption in impoverished parts of Lagos. The objective was to offer a helping hand in the form of food palliatives so as to soften the impact of the stay-at-home instruction that resulted into no work and no-income for the affected families.
Through the “OPPO Care” initiative, OPPO Mobile has attempted to provide basic staple food items to 1,000 families of 5 people each to help them get through this trying time without having to resort to begging or crime to survive.
Asides providing food and beverages, OPPO Mobile is also actively educating the beneficiaries of the relief materials on the best ways to stay safe and remain healthy as we jointly combat COVID-19.
According to Joseph Adeola, the Public Relations Manager of OPPO Nigeria, “We at OPPO understand that there is no better time than now to join in playing our roles as responsible corporate citizens. We can clearly see that now is the best time to extend our resources and influence to help those in need and support the government in fighting this pandemic”.
He stressed that OPPO Nigeria is “taking responsibility to support the government of Lagos state with the belief that the fight against Covid-19 can only be won through collective action”. He challenged other brands operating in Nigeria to join the charge and help rescue families from the pangs of hunger.
In his closing remarks, he encouraged Nigerians to play their part by following all the laid down directives by the Nigerian Center for Disease Control (NCDC).