Kim Kardashian is suing an Alabama doctor for using her name and face to promote the vampire facial.
According to a complaint filed under the United States District Court for the Central District of California, the reality star is currently suing Charles Runels, MD, and his practice, the Cellular Medicine Association, for copyright infringement, infringement of registered mark, false association, violation of the right of publicity, and California common law trademark infringement.
In simpler terms, Kardashian West alleges that the practice has been using her name and likeness to promote its business without her permission since 2013. The complaint, filed by Kardashian West’s attorneys, reads:
“While ‘the Kardashians’—or, more accurately, Ms. Kardashian and her sister Kourtney—did ‘get’ a Vampire Facial, it was seven years ago. And they had certainly never licensed their name in connection with the procedure.”
The lawsuit continues, “Upon further investigation, Ms. Kardashian was horrified to discover that her name and likeness were plastered all over Runels’ website (www.vampirefacial.com).
“Just below a post disclaiming any association with the Vampire Facial provider from which patients had contracted HIV is a photo captioned, ‘Bar [Refaeli] & Kim Receive the Vampire Facial® Procedure.’ ”
Back in 2013, Kim Kardashian introduced the vampire facial to viewers while filming an episode of “Kourtney and Kim Take Miami”.
Years later, Alabama doctor, Charles Runels began using Kim’s name and likeness to promote his vampire facial treatment.
Kim Kardashian’s attorney has now filed a lawsuit against Doctor Charles Runels and the Cellular Medicine Association for using her photos without her permission.
The documents went on to confess that while Kim and sister Kourtney did get Vampire Facials as was seen on the family’s reality show, it was years ago and the sisters “never licenced their name in connection with the procedure.”
Kim’s attorney also alleges that they had already asked Dr Runels to take the photos and her name down and while denying their request he also asked her for money.
“When Ms. Kardashian reached out to Runels and his trademark attorney to demand that he cease using her name and likeness without her consent, he not only refused to take down the pictures of her and references to her; he had the temerity to demand that she pay him,” it read.
“The Defendants’ use of Ms. Kardashian’s name and likeness is not, and never has been, authorized. The Defendants have never sought Ms. Kardashian’s permission to use her as a ‘face’ for their products and services, and Ms. Kardashian has never given such permission.”