Dress how you want, it doesn’t guarantee success – Jason Njoku

Co-founder of IrokoTV, Jason Njoku, in a new post on social media has advised his followers to dress how they want as one’s style of dressing is not a guarantee for success.

Njoku, in his post mentioned that it is the value that an individual has to offer that determines how far they go in life and not necessarily how they appear outwardly.

Dress how you want, it doesn’t guarantee success – Jason Njoku

Read his tweet below:

Dress how you want. Banish the belief it will smoothen your path to success. That’s straight up stupidity. I know many Nigerians who investors (myself included) have beat a path to their door to invest. Iroko raised $3m in 2011 from Tiger Global from my apartment in Festac.

When investors came. Iroko was doing $70k/mth gross revenue (incl YouTube share) with 30-35% profits. We didn’t need them. @markessien
was in the Calabar when I convinced him to relocate to Lagos. He lived in my apartment. Our first msg from almost 8 years ago

In that first $3m fund raise I met Jim Ovia in his office to talk about a potential co-investment in a tee shirt + jeans. In the end we went with Tiger Global. You either have something valuable or not. It’s that simple. If you don’t. Package away and fool people.

I was talking to @akinalabi
about this the other day. He too has embraced the casual comfort approach. As a public official there are definitely obligations to appearance. But as a mere civilian don’t feel the pressure to not be you. Value is value. Fiercely focus on driving that

Had this same conversation with @EghosaO
in Dubai about how easy it is to fool Nigerian about wealth. It’s so easy because in Nigeria people believe in only what they see. Most of the people I know whom have exited their companies and personally made $50-100m dress simple. Do you

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