American celebrity Blac Chyna bleaching cream to sell for N90,000 in Nigeria. She made this revelation via her Instagram post and Nigerians have reacted to the exorbitant cost of the cream.
The model and mother of two partnered with beauty brand Whitenicious by Dencia to launch her own cream aimed at restoring the skin’s “natural glow,” reducing “the visibility and intensity of age spots by lightening their appearance.
The 30-year-old social media personality promoted the cream to her Instagram followers from Nigeria ahead of her appearance at the product’s launch in Lagos this weekend.
The cream comes in a Swarovski crystal-covered pot and sells an eye-watering $250 per jar, which is estimated to be about N90,000.
Following Chyna’s post, fans took to social media to voice their criticism on the product.
See reactions below:
Blac Chyna is taking advantage of the insecurities of colourism and self hate. She is disgusting. Skin whitening cream is horrible. This should not be advertised and she is choosing Africa for a reason. Shameful.
— J✨ (@3jessi5) November 20, 2018
Blac Chyna selling bleaching cream in Africa??? The world really is backwards, sad thing is people will actually buy it.
— مرياما (@MariamasTL) November 20, 2018
How is your name “blac” chyna , but you’re promoting a bleaching cream called whitenicious pic.twitter.com/rtZWVo0MZK
— The OutsideR (@tha_outsideR) November 20, 2018
The World Health Organization has reported that Nigerians are the highest users of skin whitening products, a whooping 77% of Nigerian women use skin whitening products on a regular basis. its no brainer why Blac Chyna decided to target the Lagos market first.
— Deacon ‘Dolapo (@dollycent) November 20, 2018