Italian player Mario Balotelli went live on Instagram to celebrate goal while on pitch.
The controversial footballer showed off the new goal celebration on Sunday as he took a selfie video with his teammates and posted it on social media during the game.
The Italian scored his fourth goal in six Ligue 1 games since joining Marseille from Nice in January by hooking home Florian Thauvin’s 12th-minute corner with an acrobatic volley.
He took a phone from the cameraman behind the goal before filming the video with his laughing teammates and posting it on his Instagram story.
The 28-year-old then carried on playing.
Marseille led the game against fourth-placed Saint-Etienne at the Stade Velodrome 2-0 at half-time after Thauvin’s penalty.